South West eCommerce

There are services available where you can purchase Twitter followers and Facebook fans. But is it worth it? Probably not, but it depends.

Search engine referrals used to be the number one traffic source for websites. It still is, but social media is catching up quickly, and if you don't consider it for your website, you're going to miss the wave.

Links from .edu and .gov websites are generally more beneficial than links from other sites (of the same PR). But how on earth do you get them?

If you wanted to get someone banned from Google Adsense, could you do it? We think it's actually possible.

OK, so you want to work on your search engine ranking, but where to start? There are basically two ways to go about it: short term (quick) results, and long term (slow) results.

We've discussed this topic many times before, but it's still one of the most common questions we get asked: "How can I make sure my website shows up in the search results?"

It's a question we get asked all the time - how long will it take for my site to start showing in Google (on the first page of results)? The answer? It depends.

There are so many myths out there surrounding search engines and how to rank higher in the results, that we thought we'd publish some of the more common ones.

Search engines are very clever, and they don't like it when people try to artificially manipulate their results. Optimising your site to rank higher in the search engines is one thing, but certain tactics will bring you unstuck. And many people do them without realising it.

You may have heard stories about how you can make telephone calls over the Internet for free. Well here's a system that makes it so easy anyone can do it.

You've heard us say it many times before - increasing the amount of web sites that link into yours is very important for search engine ranking.

We don't normally like to write about viruses, and we especially don't like the email hoaxes that go around about "virus warnings". But we've got a couple of true stories that have either happened to us or to someone we know, that serve as another reminder why proper anti-virus software is essential.

Obtaining quality statistics about who is visiting your web site can really help you fine tune your marketing plan or business direction in general. Let's look at the reasons why, and how you can track your visitors easily.

Imagine there's a breaking news story. It's big. It's nationwide. It will be the talking point for everyone all week. And it's somehow related to your product. How can you take advantage of that sudden, and temporary, interest in the subject?

On 1 July 2002 the regulations for registering a .com.au domain were significantly relaxed. They are now much easier to get, and cheaper too.

A popular technique used by people to try and increase web site traffic can actually bring in less traffic in the long run.

Search engines are cracking down on certain types of link programs. Even if you're an innocent member, you could find your web site penalised.

Are Google trying to take over the world? They have so many services that extend their coverage across the Internet even further. One of them in particular though, Google Adsense, allows you to earn money from them without much effort at all.

More and more businesses are learning that by establishing an email newsletter they are able to keep current or past customers informed about their business - at a fraction of the cost of normal advertising such as pamphlets or media advertisements.

Do you have a web site? Or an email newsletter? If so, you may be able to earn a little extra money on the side for very little effort.

We get asked a lot whether you should obtain either a .com or a .com.au domain name when building a website in Australia. Here's the answer.

In reality it's just as safe to enter your credit card number on a secure web site as it is to give your credit card to a sales assistant or to purchase something over the telephone. Either way, when you give your card details to someone, you can't get them back. If the person who has them is dishonest, you're at risk.

Very often, we get asked by small businesses how they can accept credit card payments online.

We all want more web traffic, right? There's a lot of "advice" out there on how to get it, and we've tested most of the ideas. We've summed up our results below into the three best ways to get traffic, and three other ways that are also popular, but don't really produce much.

You may have noticed for some time now the new section in Google results called “Local Business Results”. This is the section of results for locality related searches that shows a map in the top left hand corner of results, along with listings of local businesses.

Most people know that improving your rankings in the major search engines means making modifications to your website content and code (eg. adding your main keywords to your title, description, text, and so on).

But many people do not know that an equally important factor in high search engine ranking is link popularity

Advertising in the pay per click search engines? Not sure how much you should be bidding? Try this formula.

Microsoft and Yahoo recently announced a partnership deal which signifies an important change in the search engine market.

We have received a number of enquiries from our customers about domain name “Invoices” that are being received in the mail, and so we are sending out an alert regarding this scam.

At least two companies apparently based in China and Hong Kong have been sending unsolicited emails to people with .au domain names, attempting to mislead them into registering their name in a number of Asian domain spaces.

When advertising in Google Adwords (Pay Per Click), there are many factors that affect your positioning, besides just your bid price.

Link building is important to increase your search engine ranking. But is any link good? This article investigates which links are better than others.